The National Shirt Shops started in business in 1917. They had retail stores across the country and manufactured mens dress and sport shirts, suits, and their version of Aloha Shirts. Many large mens shirt companies were inspired by the original Hawaiian shirts made in the late 1940's and started producing their own versions of printed sport shirts.
Sometimes their prints had a Hawaii-tropical feel and often they were designed with their own interpretation with non-Hawaiian motifs. With bigger facilities and larger channels of distribution, their pricing was cheaper than the original Aloha Shirts from Hawaii. They also ran major advertising campaigns with full page advertisements in magazines like Saturday Evening Post, Esquire, and The New Yorker. The ads were well illustrated and had great, colorful descriptions with short sleeve shirt pricing listed around $5 and a dollar more for long sleeve shirts.
